Garden City / Murrells Inlet - Real Estate Update - March 2013

For the Garden City/Murrells Inlet Report for March 2013:

http://ccarimages.fnistools.com/Uploads/RECos/1207/ContentFiles/gardencitymurrellsinletmar.pdf

Sellers: Does Your House Compete ONLINE?

After you list your house, check to see what your home looks like online.  No kidding.

Chances are the agents you met with before listing (you did meet with more than one, didn't you?) demonstrated their commitment to online marketing and you chose an agent who takes online marketing very seriously. Now that you've listed, it's time for further due diligence. Today, online marketing sells houses, but somehow, there are still hundreds of listings in every major city that receive a failing grade on their online presence, once the home has actually been listed.  Make sure yours isn't one of them.

Pictures are critical. Not one or two, but at least a dozen, preferably more, that show the home in the best possible light.  In focus, well lighted, pictures sell houses.  No pictures of dirty dishes or the trash area, please. Pictures of the neighborhood are good too. 

Listing descriptions that may bemuse buyers, but would befuddle and even anger the homeowner are common. Start with no description, misspelled words, etc. A description of clearly the wrong house or which says, "this place is a mess," are out there and won't get your house sold.

Sometimes, the problem is a glitch along the production chain that it takes to get a property marketed online; other times agents just aren't bothering to do the job right. It’s free for you, the seller, to hop online and see how your home is presented online; the same listings, virtual tours, and property websites that buyers will see.  And it’s often the only way these glitches will get caught, brought to the agent’s attention and rectified. If you can't find your home online, chances are no one else can either.

Price Your Property Right

One of the biggest problems that we have in the Grand Strand  market is sellers still expect to get 2006 prices
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​Buyers in general are well informed and have done their homework on the Internet and always ask for market comps. All to often sellers ​say, “Well, my property is special which is why I bought it”. All those wonderful reasons are good points for potential buyers, but every buyer has their own list of dreams and desires and they’re all watching current sales on line.
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​In this market your property must be priced competitively AND it needs to be one or two best values in its market category to get agents' attention and on their show list. It has to be in great condition, because buyers are now looking for every flaw possible and are making objections for the smallest of items. If you're lucky enough to get a contract, there'll be an inspection and everything found will have to fixed, no matter how trivial, if the buyer doesn't insist, their lender will.

The end result for sellers that don’t price to the market is being just behind the selling price range and risking further price declines. If you are a property owner and truly want to sell, ask you listing broker to do a very thorough market analysis and ask what it will take to be the first one or two properties shown in your property's market niche. You might not like the answer, but pricing to market will greatly improve your odds of making a fast sale and time is money too.

The Shadow Market in 2013

The real estate market across the county came alive in late 2012 with home sales and housing starts up strongly.  Prices are doing better, too.  But skeptics still point to sizable overhang of properties headed to foreclosure--the so called "shadow" inventory--that they say will erode the market's recent gains.  Maybe.  

While the shadow inventory remains high, it may not choke off the strength we're seeing.  There are several reasons, first the number of homes in foreclosure is shrinking, down from a peak of 4.7 million nationally in 2009 to 3.4 million at  the end of 2012. The discount at which foreclosures sell has narrowed significantly, from around 24% in 2009 to 7% now. Inventories of new homes for sale are tight and the number of listings of previously owned homes is at an eleven year low. 

On the demand side, sales of new homes are up strongly and sales of previously owned homes are likely to follow. Investor buying has slowed in most areas as well. Mortgage rates remain at historic lows for those who can qualify and are likely to stay low for the next several years. Banks have become more adept at handling foreclosures and realize it's not in their interest to dump large numbers of houses on the market.  They do more short sales now, where they allow the home owner to sell for less than the mortgage owned--faster and less costly for the bank.  

It's going to take years for housing is back to normal, but as long the recovery continues, however slowly, the shadow market should have little effect.

National Flood Insurance Re-Authorized

The Biggert-Waters Flood Insurance Reform Act of 2012 was passed late last week as part of a transportation funding bill and signed into law by the president on July 6, 2012. The legislation extends National Flood Insurance Program (NFIP) authority through September 30, 2017.


This 5 year re-authorization of the National Flood Insurance Program ensures access to affordable flood insurance for millions of home and business owners across the country. The 5-year re-authorization will end the uncertainty of NFIP stopgap extensions and shutdowns.


This legislation is especially important to Grand Strand property owners as flood insurance is required for mortgages. Without NFIP flood insurance rates would sky rocket, pricing many out of the market and further depressing coastal South Carolina prices.

South Carolina Real Estate Tax Law Change

The South Carolina Real Property Valuation Reform Act of 2006 requires properties to be reassessed when there is a an "assessable transfer of interest", usually a change in ownership due to a sale.  Also known as a point of sale reassessment, it can cause large increases in property tax bills.

Last year the General Assembly changes the rules for commercial property, including rental property and second homes.  Such property is still reassessed, but the new value is discounted by 25 percent if the owner applies for the "commercial exemption."  The discounted assessment cannot be lower than the assessment prior to the sale or transfer.

So what's the affect been?  Large commercial deals are benefiting while the impact on second home sales is limited as many second homes are located along The Grand Strand where prices have been falling in recent years.  Still, if you've owned property for a long time and still have a gain, the break may help you get a higher price than the guy next door who bought a few years ago.

February 2012--Sales Up, Prices Down

Real Estate sales along The Grand Strand rose 10.2 percent in February, to 541, compared to last year, significantly out pacing state wide sales which increased 4.8 percent.  But prices continued to fall,  2.2 percent but compared to a state with increase of  2.6 percent.  However, if you look at other areas in the state, we're doing better--Aiken dropped 18.1 percent, Greenwood dropped 17.3 percent, the Piedmont region fell 15 percent and north Augusta fell 13.3 percent.  The median price of a house or a condo along the Strand fell to $135,000.

What are we likely to see going forward? --more of the same as the area works through a back log of foreclosures and a short sales.  Then there is the shadow inventory--houses not on the market, but whose owners want to sell.  Some are owned by banks and will hit the market as the foreclosure process is completed while others are owned by individuals waiting for the market to improve.

When can we see prices firming? Probably not until 2014.  When can we expect to see prices increasing? Even further out and then nothing like the boom years 2000-2006.  When prices start to increase again, they're likely to pace the rate of inflation, 2-3 percent a year.

Bottom line: A buyer's market for the next few years.

Grand Strand Market Report, January 2012

After declining during the second half of 2011, the number of single family homes and condos on the market increased slightly in January 2012, however, the 2012 inventory is still below January 2011 by almost 6%.  Good news if this trend continues.

Sale prices increased Horry and Georgetown Counties except in top end properties; another good trend; top end homes will respond in time.  The number of sales of single family homes was up almost 14% in January as compared to last year, but distressed (foreclosures & short sales) properties accounted for 37% of all single family sales.  While this is the best January sales performance since 2007, those distressed sales kept the median home price to $163,700, up slightly from a year ago. 

Condo sales numbers are similar, slight increase in inventory with a median sales price of $94,900, a 10% drop from January 2012.  The price drop was fueled by distressed sales and the large number of cash buyers--over 70% of all condos were sold for cash.  The high percentage of condo cash sales is interesting, probably mostly real estate investors who hope to turn a profit in a few years.  Time will tell, stay tuned. 

Technology Notes

Have trouble keeping up with the modern world? Does your "smart" phone have a mind of it's own? Have trouble figuring out how to get your CD collection into your walkman, er, ipod?

Check into OLLI, that is Osher Life Long Learning Institute at Coastal Carolina University which provides scores of short courses for adults during the day and evening at three locations along the Grand Strand.  I heard about a class for android tablet users, signed up and spent three delightful afternoons at CCU's 79th Street campus with instructor Kathleen Libby, a seasoned instructor and self admitted "geek."  The classes cost a few bucks, but I learned numerous tricks about my android tablet AND almost all of them were directly applicable to my android phone. I've now figured out what a widget is, how to "sync" my portable devices with my desk top and how to print from the "cloud."

Kathleen's tip on wire management for all those wires under your desk was alone worth the price of the course--visit the drug store for some of those clips that ladies use to hold their pony tails in place; that's right, they come in all sizes and snap open and closed.  You can go from an unsightly mess of cables to a neat solution in a skinny minute.

More information on OLLI at www.coastal.edu/olli or call 843-349-2767.  

Popsitive Trends in 2011 & 2012

Clearly 2011 was a challenging year, but there is a lot to be positive about looking ahead to the rest of 2012.  Housing statistics are starting to look good and the length of the housing down turn itself points to turning the corner, maybe this summer.  Washington's fiscal policy remains indecisive, but most major economic indicators are showing stability and positive, though admittedly weak trends.  The pace of growth is slow, but that's to be expected in an economic recovery from a financial crisis. 

Some good trends:

• Households are paying off their consumer debt even though credit is becoming easier to obtain, including home equity lines of credit which grew for the first time in years in the 3rd quarter of 2011. 
• Consumer sentiment picked up sharply in the last half of 2011, to a 6 month high in December.  Still low, but maybe consumers believe the economy will pick up in 2012.  Increasing confidence can become self fulfilling.
• The labor market is slowly coming back--December jobless claims were at their lowest level since 2008, but unemployment remains persistently high and gains are often due to declines in the number of people in the workforce.  It's going to take years until we get unemployment down to where it should be, 2 or 3 percent, and until we do, those folks can't buy houses and will have trouble keeping the ones they have, both downward pressure on the housing market.
• Housing prices continue to decline, a trend that will continue until we work off the backlog of foreclosures, short sales and the shadow inventory  (homes that folks want to sell which they took off the market, waiting for higher prices).  Until all of these houses are sold, prices will remain under pressure.  Housing recessions are always long and this one is no different.  But the good news is, affordability is rising dramatically due to lower prices and rock bottom mortgage rates.

Home prices may not stabilize completely in 2012, but we're getting closer--rising affordability itself will put a floor under prices, maybe this summer.  Stay tuned.

Better Year in 2012?

No question about it, new home construction around town has picked up since the first of the year.  While noting like boom days a few years back, builders are back to work, perhaps at pre boom levels, building homes in all price ranges.  Hard data are difficult to gather and it's difficult to say what's causing this up tick in construction, but several things may be driving buyers.  First, folks may just be tired of waiting, second, interest rates remain historically low for those who qualify and third, some of the new homes sitting on the market have been sold and inventory levels are down from a year ago.

One thing for sure, the market is more competitive than ever as the many foreclosures and short sales continue to push prices lower. Home buyers are all looking for a good deal and all expect to spend less money than a few yearts ago, so builders will have to squeeze their profit margins and be ready to bargain.  Buyers who are serious have their financing lined up and ready to sign, something we haven't seen in a while.  If one developer can't make the deal happen, the next one will.

2012 may not mark the end of our troubled housing market, but it may mark the beginning of the long awaited stabilization of house prices and better markets down the road.